Ethical Content Guidelines: Upholding the rights of the people in the pictures in content gathering, management and use (2nd edition)
Siobhán Warrington and Wouter Fransen, Oxfam International, 2020
Summary Description
These guidelines are particularly focused on Oxfam’s work but they are applicable to those in other INGOs. They focus on the gathering, management and use of content, with the aim of ensuring that every stage of this process is ethical, upholding contributors’ rights to participate and be heard, to experience respect and dignity, to make free and informed decisions, and to be protected from risk and harm. Chapters cover various issues related to content including working with various groups, mitigating risks to contributors, informed consent, working with children and vulnerable adults and integrity and accuracy in communications.
Title
Ethical Content Guidelines: Upholding the rights of the people in the pictures in content gathering, management and use (2nd edition)
Author
Siobhán Warrington and Wouter Fransen, Oxfam International
Publisher and year of publication
2020
Resource Type or sub-type
Good Practice Codes and Guidelines; Good practice Guide
Mainly suitable for
Board members; Communication Staff; Community leaders or educators; Contractors; Education and Public Engagement Staff; Overseas staff; Fundraising/Marketing Staff; HR/Training Staff; Management; Partners; Programme Staff; Volunteers
Level of Accessibility
Introductory material (easy to read or understand)
Ethical Communications Issues or Groups Addressed
Advertising and/or fundraising; Child Protection/work with vulnerable adults; Ethnocentrism, stereotypes and / or racism; Framing/narratives/stories; Gender, disability or sexuality; Humanitarianism/climate change/conflict; Human Rights, Equality and Dignity; Images and Messages, Language; Media representations; People in the pictures; Social Media